SoShaBlog

How Biocom Activated Speakers, Sponsors, and Attendees at Scale Event managers have to balance speakers, sponsors, logistics, and last-minute changes, leaving little time for complicated promotion plans. Instead of building elaborate campaigns, activating word of mouth through structured social media amplification is both highly effective and surprisingly simple to set up. For Biocom , it became a coordinated, measurable system that empowered speakers, sponsors, and attendee

Empower Project will build on SoSha’s infrastructure layer to bring advanced social sharing capabilities directly into the Empower App , offering organizers a new type of mobilization action. Empower Project builds programs and tools that help organizations activate communities through relational organizing, supporters reaching out to friends, family, and trusted networks to drive change. The Empower App is trusted by more than 1,500 organizations nationwide. With this new o

On January 29, we hosted a webinar with CounterPoint Messaging to explore how agencies, state affiliates, and local advocacy organizations can win state and local fights faster by using social media amplification with precision. Meaningful change does not always come from broadcasting louder messages. It comes from mobilizing the right people, at the right moment, to reach the right decision-makers with coordinated pressure that is visible and measurable. Figure Out Who to I

New/Mode, the advocacy and civic engagement platform trusted by campaigners and movements worldwide, is expanding its platform with two new social capabilities powered by SoSha, the leading social media amplification platform for progressive campaigns and non profits. The launches—Social Growth and Social Advocacy—mark a significant evolution in New/Mode’s approach to social engagement, with SoSha serving as its social sharing infrastructure. Social media is no longer just a

This case study was originally published by CounterPoint Messaging , a SoSha customer . We’re proud to share their case study highlighting their organic social media + paid ads strategy for advocacy. Key takeaway: There is some fatigue among organizers and the public around actions targeting Federal lawmakers. This campaign proved these digital actions work on smaller and more local players who are not used to negative attention online. The Approach: With just six days to ac

For fundraising professionals preparing for Giving Tuesday and year-end campaigns, NC State’s approach offers five powerful lessons grounded in shared leadership, accessible storytelling, and scalable tools.