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Training Everyday Messengers to Move Legislators
On January 29, we hosted a webinar with CounterPoint Messaging to explore how agencies, state affiliates, and local advocacy organizations can win state and local fights faster by using social media amplification with precision. Meaningful change does not always come from broadcasting louder messages. It comes from mobilizing the right people, at the right moment, to reach the right decision-makers with coordinated pressure that is visible and measurable. Figure Out Who to I

SoSha Staff
3 min read


How SoSha Uses the Power of Employees to Drive Company Branding
SoSha is a valuable, “one-stop-shop” for HR and marketing professionals looking to organically engage current and prospective employees Originally published: May 3, 2022 A company’s greatest asset is its employees. Engaged, brand-passionate employees boost overall productivity, generate free, authentic brand awareness, and make attracting new talent even easier. HR and marketing executives utilize a variety of strategies, from social media marketing to employee satisfaction s

SoSha Staff
4 min read


How NC State Turned Social Media Ambassadors into Fundraising Powerhouses
Overview North Carolina State University’s 2025 Day of Giving, held on March 26, raised over $50.56 million from 18,565 gifts, exceeding...

SoSha Staff
4 min read


Max Reach, Mini Budget: How ReaKtorX Drew 450 Applicants on Under $2000
When Luca Stirbat, CEO and Program Manager of ReaKtorX , launched their winter startup accelerator program in 2024, he had a clear...

SoSha Staff
2 min read


Revolutionary Analytics Pilot Brings Ad-Tech Precision to Organic Social Sharing
Higher Ground Labs – in collaboration with SoSha’s Content & Communications Lead Michael Roach – recently published an article...

SoSha Staff
3 min read


Beyond Ad Spend: Top 5 Lessons from the 2024 Election on Reaching Voters
Key takeaways from a SoSha-exclusive webinar with former members of the Harris and DNC teams. Photo: Gage Skidmore ; Attributation License ; Featured Image Banner Added by SpeechifAI (dba. SoSha) Vice President Kamala Harris out-raised her competitor President Donald Trump by more than 2:1 . She also outspent her opponent on Google and Meta by over $250 million , and built a robust campaign infrastructure of 2,505 staff and 358 offices across the core battleground states .

SoSha Staff
4 min read


2024 SoSha Wrapped
Join us as we recap some of the biggest partner wins of 2024 and what we're looking forward to in 2025. 2024 has been a big year for SoSha. With oversaturated media markets, and the rising costs and diminishing value of digital advertisements, there’s a growing need for organizations to find new, effective ways to message to audiences online. This has led to organizations across industries and sectors using SoSha’s organic social sharing to reach their key audiences and driv

SoSha Staff
6 min read


Leveraging Attendees as Advocates: SoSha’s Success with NYWICI’s Matrix Awards
NYWICI harnessed organic social sharing to amplify engagement for their annual Matrix Awards. Organizations and companies looking to...

SoSha Staff
3 min read


Top 3 Social Sharing Takeaways from the 2024 Presidential Election
A month after Election Day, we highlight some of the best social sharing strategies advocacy groups, campaigns, and businesses alike...

SoSha Staff
5 min read


From Strategy to Success: Lessons in Organic Fundraising and List Building From the 2024 EU Elections
Learn how the European Center for Digital Action utilized SoSha in this year's EU elections, and how the same strategies can be used with...

SoSha Staff
5 min read


Driving Small-Dollar Donor Engagement With SoSha
Utilizing SoSha's organic social sharing tools, advocacy groups have been able to drive big results with small-dollar donors. With the...

SoSha Staff
3 min read


Harnessing AI for Social Media: Insights from SoSha’s CTO Valentin Kassarnig
SoSha is continually working to find even more ways organizations can utilize AI to save time and ultimately boost engagement.

SoSha Staff
3 min read


Four Insights on Generative AI Every Social Media Manager Ought to Know
SoSha’s CEO talks insights on generative AI tools and how to use them effectively, along with case study examples from SoSha users, DemCast.

SoSha Staff
3 min read
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