Creating posts for your campaigns

Updated: Sep 9

Posts are the primary building blocks of SpeechifAI campaigns. As you share your campaigns, posts are the way your networks will interact and share your content. This entry explains the key elements of posts and how to craft them.

 

SPEECHIFAI POST CREATION MENU


The SpeechifAI Post Creation Menu allows you to create new posts and manage the posts you've created.

The SpeechifAI Post Creation Menu is accessible through your campaign's main menu under "Posts." This menu consists of two distinct sections. The first section is where you can create new posts to include in your campaign. The second section is where you preview previously created posts and make edits as needed. With the multi-select feature, campaign managers can select multiple posts at a time to duplicate, delete, publish, and move to draft, and move to a new campaign.


 

CREATE A NEW POST

  • Social Media - Select the social media platforms that you want your posts to share onto. SpeechifAI posts can be shared on Twitter, Facebook, Instagram, Linkedin, Direct Messaging (Whatsapp and iMessage), and all apps on mobile devices

  • Text - Enter the text you want to have as a caption for your social media post. Remember that if you want your post to be used on Twitter, it must be meet Twitter's 280-character limit. We have a character count at the bottom to keep track of this limit. Any hashtags can be inserted into this section

  • Link - Add a link to the content you want to promote.

  • Link Caption - Enter a short phrase/call to action that will display at the bottom of your social media post. This will replace the long URL and users will click the caption to be taken to your link. You may enter a unique caption per post or utilize the global caption for shared links under 'Sharing Options'

  • Image, Video, Giphy - Add an image, video, or GIF relevant to the post. The image or video will upload natively on all social media platforms. If you insert a URL, it will act as a preview for the link in the post. Here are a few image ratio suggestions:

  • For Facebook, Twitter, and LinkedIn, we recommend a 2:1 aspect ratio. Click here for a template.

  • For WhatsApp and other direct messaging, we recommend a square image. Click here for a template.

  • For Instagram, we recommend a 4:5 aspect ratio for IG Stories or 1:1 for Feed Posts. Click here for a template.

 

PREVIEWING POSTS

While designing your posts, you can view the post preview on your right. Below the post preview is a checklist of essential elements to be included in your post: Text, Image/Video/Gif/Giphy, Link, Link Caption, and social media platforms.


As you design your posts, a preview of it will be shown on the right along with a checklist of items to include.

The "Posts" section compiles all created posts within the campaign, allowing you to view, revise or delete them at will. Don't worry if you've already shared your campaign with your networks! Any changes you make to posts will automatically be reflected in the sharing toolkit and other SpeechifAI materials.


When you completed designing your post, you can either post to your live campaign or save the post as a draft. As a draft, you can continue to edit a post and it will not be on your live campaign until you publish it.

 

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